AI Insights · Timothy · October 2022
Top 5 Social Apps in Australia Q3 2022
Explore the performance of the top 5 social apps in Australia during Q3 2022, focusing on their downloads, revenue, and active users trends.
In the third quarter of 2022, the top 5 social apps in Australia showcased notable trends in downloads, revenue, and active users. Here's a detailed look at their performance, based on data from Sensor Tower.
Facebook saw its weekly revenue fluctuate, peaking at around $49K in mid-July and early August, before gradually declining to about $32K by the end of September. Weekly downloads of the app remained relatively stable, averaging around 36K to 46K, with a notable peak of 46K in late August. The app maintained a steady number of active users, fluctuating slightly around 19M throughout the quarter.
TikTok demonstrated strong revenue performance, with weekly revenue consistently above $400K, peaking at approximately $518K in mid-July. Weekly downloads varied, reaching a high of 54K in mid-July and a low of 41K in late August. The app's active users showed a slight downward trend, starting at around 6.2M and ending the quarter at approximately 5.8M.
BeReal. Your friends for real. experienced significant growth in downloads, peaking at 124K in early August. Active users steadily increased from 345K at the start of the quarter to nearly 983K by the end of September, indicating growing popularity. The app did not generate revenue during this period.
Instagram showed a gradual increase in revenue, starting at around $739 and reaching approximately $2.4K by the end of September. Weekly downloads remained stable, averaging around 33K to 36K. The app's active users demonstrated a slight upward trend, rising from about 8.3M to nearly 8.5M over the quarter.
Reddit showed variability in its weekly revenue, peaking at about $5.7K in mid-September before dropping to around $4.3K by the end of the month. Weekly downloads ranged from 21K to 38K, with a noticeable increase to 30K in the last week of September. Active users consistently grew, rising from 1.15M to approximately 1.27M throughout the quarter.
For more detailed insights and data, visit Sensor Tower.